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About this Webinar

July 28, 2022 • 1:00 PM – 2:00 PM ET

In the spring of 2022, CMS released large-scale changes to Medicare Marketing Material requirements and model documents – perhaps an indication of additional simplification and modernization changes to come to Medicare communications. Most Medicare Advantage Organizations (MAOs) were caught off guard by the changes and are now facing the most significant update process in years, making it even more challenging to meet plan materials deadlines.

More changes are predicted in the future, along with PBP modernization in contract year 2024 that will open the door for digital alternatives and options for these complex communications. To successfully navigate these changes, MAOs must adopt a new way of managing their communications.

Join this webinar and dive into the AEP 2023 model document changes and discuss strategies to help MAOs successfully accommodate these and future changes. Key highlights include:

  • Reviewing the impact of key changes in 2023 AEP model documents
  • Strategies and tactics that lessen the impact of these disruptions
  • Review of upcoming PBP data modernization initiatives
  • How digital transformation will factor into future updates and how to be prepared


Sohail Malik

Vice President, Healthcare Solutions (Messagepoint)

Sponsored By:

Messagepoint is a provider of industry leading cloud-based Customer Communications Management solutions.

The Healthcare Touchpoint Exchange by Messagepoint enables business users to control the creation and management of all member communications. It is a purpose-built solution that simplifies the creation and management of regulated Medicare marketing materials (ANOC, EOC, and SB) and provides access to the framework that includes all model content, PBP data integration and benefit rules.

Substitution & Cancellation Policy:

Your registration may be transferred to a member of your organization up to 24 hours prior to the first day of the event. All cancellations must be received in writing no later than 30 calendar days prior to the first day of the event to receive a refund less the $195.00 administrative charge. No refunds will be made after this date. However, the registration fee less the $195.00 administrative charge can be credited toward another comparable event (registration must be received within 6 months of the event from which you cancel). In case of conference cancellation, The Healthcare Innovation Company’s liability is limited to refund of conference registration fee only. Programs are subject to change, and we reserve the right to alter all programs without prior notice.